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    • Customer Centricity and the Role of IT>
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    Published Research

    • Customer Service Strategies and the Role of IT 31 Jul 09 | Single Topic Report
    • Customer Centricity, the Marketing Function, and the Role of IT 30 Sep 08 | Presentation
    • Customer Centricity and the Role of IT 29 Sep 08 | Single Topic Report
    • Customer Centricity 30 Jun 08 | Presentation
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